Spotlights
Children's Book Artist, Picture Book Illustrator, Storybook Illustrator, Children's Book Graphic Designer, Children's Book Visualizer, Children's Book Character Illustrator, Children's Book Cover Illustrator, Children's Book Illustrator and Writer, Children's Book Layout Artist
Children love reading stories and having stories read to them, and nothing brings a story to life like colorful illustrations! Most of us don’t think about where that vibrant, imaginative art comes from, but there’s a distinct career field associated with it – Children's Book Illustrators!
Children's Book Illustrators draw or paint engaging art that enhances story narratives so they’re more exciting and accessible. They work closely with authors and publishers to ensure their images visually capture stories with the desired feeling and tone, adapting their styles as needed.
As the co-creators of some of the first books kids are ever exposed to, Children's Book Illustrators help foster a love for reading among young audiences!
- Bringing stories to life through creative illustrations
- Inspiring a love for reading books
- Collaborating with authors and publishers to create meaningful content
- Flexibility to work on diverse projects and explore different styles
Working Schedule
- Children's Book Illustrators typically work on a per project basis and have flexible hours. They may need to be available for discussions, meetings, and promotional events, but otherwise can work on their illustrations whenever they want, usually at home.
Typical Duties
- Collaborate with authors, editors, and publishers to understand a story’s themes and characters.
- Research locations and other elements to ensure accuracy in illustrations.
- Study or take reference photos.
- Create concept sketches and storyboard layouts.
- Design visual personalities and attributes for story characters. Revise artwork based on feedback.
- Develop background elements that enhance story settings and context.
- Choose appropriate color palettes and styles to match the tone.
- Prepare illustrations in agreed upon formats, such as for print, digital, or both.
- Take digital photos of completed artworks, using suitable lighting and camera equipment.
- Work with designers and layout artists during book production.
Review and proof final layouts to ensure quality. - Follow production schedules and submit work by deadlines.
- Repurpose art for apps, games, and merchandise, as applicable.
Additional Responsibilities
- Work with agents to explore new opportunities, negotiate deals with larger publishers, manage contracts and finances, submit work to publishers, and manage rights for merchandising.
- Submit queries to small publishers that accept direct submissions.
- Self-publish with co-creators or write stories to go along with their own illustrations.
- Promote work through social media and online portfolios.
- Assist in marketing and promotional strategies.
- Stay updated with current trends in book illustration.
- Explore different media and techniques to enhance illustration skills.
- Engage with readers through book signings and school visits.
Soft Skills
- Ability to follow directions
- Adaptability
- Attention to detail
- Collaboration
- Communication skills
- Creativity
- Organization skills
- Perceptiveness
- Problem-solving
- Time management
Technical Skills
- Knowledge of illustration and general graphic design principles
- Ability to create engaging characters and scenes
- Understanding of color theory and composition
- Applied skills with various artist tools, including pencils, pens, different paint types, and digital tablets
- Familiarity with illustration software (such as Adobe
Photoshop, Illustrator, Procreate, Rebelle 7, Affinity Photo, Krita, Sketchbook, Corel Painter, Clip Studio, etc.) as well as AI programs (like Midjourney, Adobe Firefly, Stable Diffusion, DALL·E, Runway ML, Deep Dream Generator, Artbreeder, NVIDIA Canvas, Clipdrop, and DeepArt) - Understanding of children’s book formatting, trim sizes, typical word counts/number of pages, etc.
- Knowledge of printing processes and book design
- Knowledge of cameras and lighting for taking reference photos and photos of completed artworks
- Document management and version control
- Publishing houses
- Educational content providers
- Freelance platforms
- Self-employment/self-publishing
Children’s Book Illustration isn’t a straightforward job. Illustrators often work with agents to find publishers who want to hire them on a per project basis. Thus, they may not have a steady stream of regular income or typical employee benefits.
In addition, their agents are paid via commission, meaning they take a percentage of whatever amount they negotiate with publishers. This percentage may be as high as 10% to 15% or more. An added challenge is that, since agents only get paid if they can find work for their Illustrator clients, they tend to be very picky about who they accept as clients!
Workloads for Children’s Book Illustrators may fluctuate from busy periods with tight deadlines to days or weeks without any assignments. This downtime may need to be used to find other work, such as freelance gigs, selling merchandise featuring your original artwork, or even self-publishing.
This career requires a lot of initiative and discipline to find work and meet deadlines without sacrificing artistic quality. It can be demanding to balance the creative process with practical business matters like publisher negotiations or self-marketing. Illustrators must also constantly improve their skills to stay competitive.
Digital publishing has opened new opportunities for Children’s Book Illustrators to create and self-publish their work, while social media platforms have allowed Illustrators to showcase their work, connect with audiences, and build a following.
The rise of e-books and apps has increased the need for designs tailored to digital formats. Tools like virtual reality and AI are enhancing how illustrations are created and enjoyed, but traditional artwork remains relevant and hand-drawn illustrations can easily be digitized with cameras.
- Children's Book Illustrators don’t require a degree, but classes in illustration, fine art, graphic design, and digital media are helpful.
- Such courses can be taken at community colleges, universities, art schools, and via online platforms like Domestika, Skillshare, Udemy, and SVS Learn.
- Other relevant course topics include:
- Book layout design
- Cinematography principles (composition, lighting, perspective, etc.)
- Character design
- Children's literature
- Color theory
- Digital art
- Narrative illustration
- Painting
- Perspective drawing
- Adobe Photoshop and Illustrator
- Storyboarding
- Typography
- Illustrators may want to learn how to use popular art software such as Adobe Photoshop and Illustrator, Procreate, Rebelle 7, Affinity Photo, Krita, Sketchbook, Corel Painter, Clip Studio, etc.
- Students may want to pursue optional certifications like Adobe Certified Professional: Photoshop or Adobe Certified Professional: Illustrator.
- It’s a good idea to also learn about AI programs like Midjourney, Adobe Firefly, and Stable Diffusion, which are quickly changing the way digital artwork is being created.
- In addition, Children's Book Illustrators should consider taking courses in business and marketing to manage the commercial aspects of an art career.
- Students can learn a lot through self-study, at-home practice, freelancing, and self-publishing on platforms such as Amazon KDP or IngramSpark.
- Many students look for programs affiliated with the National Association of Schools of Art and Design, which counts hundreds of accredited institutions as members of its organization. These include art schools, conservatories, colleges, and universities.
- Programs should feature experienced faculty, modern studios, and opportunities for internships.
- Consider tuition costs and scholarship opportunities in addition to federal aid).
- Determine your schedule and flexibility when deciding to enroll in an on-campus, online, or hybrid program.
- Check out the program’s alumni network and how successful alumni have been in their careers.
There are hundreds of art schools, community colleges, and universities offering fine arts and related degrees. Niche’s 2024 Best Colleges with Fine Arts Degrees in America may be a good starting point for your program search. Also check out Art & Object’s 10 Best Art Schools in the U.S. 2025!
Remember, a degree is not necessary, and you can learn from online platforms such as:
- Take courses in art, graphic design, art history, photography, and business. Experiment with different art techniques and tools until you find your style.
- Try out art software and drawing tablets that allow you to create art that is automatically digitized. The upfront investment may ultimately be less expensive than buying paints and other physical materials.
- Practice drawing or painting at home as much as possible. Check out or buy illustration how-to books and watch YouTube tutorials for tips on how to improve.
- Examine lots of illustrations in children’s books. Take note of how the images align with the stories.
- Go out and practice taking reference photos of people, animals, buildings, and nature.
- Observe people’s facial expressions, body language, and fashion choices.
- Go for walks to look at outdoor scenes in nature and in urban areas. Pay attention to details such as different tree types, various kinds of plants and animals, building types, roads, vehicles, and other surroundings.
- Observe the details of interior surroundings when you’re at home, at school, at work, or out in public places. Notice little things like windows, walls, light fixtures, flooring, and furniture.
- Join art clubs at school or in the local community. If there isn’t one, start your own!
- Seek internships or part-time jobs where you can practice. Volunteer to work on public art projects.
- Build a portfolio of your work to share on your website and social media.
- Stay informed about children’s book art trends and techniques.

- Research agents and children’s book publishers. Carefully review their websites, find out about their submission guidelines, and submit a professional query letter, if needed.
- Prepare a winning artist portfolio and resume to highlight your skills and experience.
- Use job portals like Indeed to find art-related work opportunities. Offer freelance services on sites like Upwork.
- Utilize your school’s career services for job search assistance, resume writing, and interviewing. Also engage in online forums to get advice.
- Participate in art-related events where you can showcase your work and grow your reputation.
- Enter art contests, promote yourself on social media, and garner an audience on popular art websites like DeviantArt, Behance, 99Designs, or Dribbble.
- Ask your professors, supervisors, and peers if they’ll serve as personal references. Make sure to get their permission before giving out their personal contact information!
- Consistently deliver creative, high-quality artwork that suits clients needs.
- Forge strong relationships with your agent, authors you work with, and publishers.
- Diversify your techniques by experimenting with different mediums, styles, and approaches.
- Continue to develop your online presence and portfolio.
- Explore new markets, such as educational content or digital media.
- Branch out to include other products such as prints, apparel, or other merchandise featuring your art, as long as you own the copyright.
- Pursue public art commissions to increase visibility and establish your reputation.
- Offer workshops or classes to share your expertise and grow your reputation.
- Document and share your artistic journey through blogs, vlogs, or newsletters to build a deeper connection with your fans.
- Secure a mentor who can provide guidance, feedback, and insider knowledge about the industry.
- Join professional organizations like the Society of Children's Book Writers and Illustrators.
- Apply for grants from the National Endowment for the Arts.
Websites
- Artforum
- Artist-Blacksmith’s Association of North America
- ArtNet
- Artsy
- Children's Book Council
- Illustration Age
- National Assembly of State Arts Agencies
- National Association of Independent Artists
- National Association of Schools of Art and Design
- National Endowment for the Arts
- National Sculpture Society
- National Watercolor Society
- New York Foundation for the Arts
- Oil Painters of America
- Society of Children's Book Writers and Illustrators
- Society of Decorative Painters
- Society of Illustrators
- The Art Newspaper
Books
- Creating Characters with Personality, by Tom Bancroft
- How to Be a Children’s Book Illustrator: A Guide to Visual Storytelling, by 3dtotal Publishing
- Illustrating Children’s Books: Creating Pictures for Publication, by Martin Salisbury
- Illustrating Children’s Books: Tutorials, Case Studies, Know-how, Inspiration, by Steven Withrow and Lesley Breen Withrow
- Writing with Pictures: How to Write and Illustrate Children’s Books, by Uri Shulevitz
Illustration and artistic skills can be applied to many careers fields, offering alternative opportunities for creative expression and financial stability. Such careers include:
- 3D Modeler
- Animator
- Architectural Illustrator
- Art Teacher
- Comic Artist
- Computer Animator
- Courtroom Sketch Artist
- Desktop Publisher
- Drafter
- Fashion Designer
- Gallery Manager
- Graphic Designer
- Illustrator
- Industrial Designer
- Logo Designer
- Medical Illustrator
- Multimedia Designer
- Museum Worker
- Photographer
- Set Designer
- Special Effects Artist
- Storyboard Artist
- Tattoo Artist
- Technical Illustrator
- UI/UX Designer
- Video Game Designer
- Web Developer
Newsfeed

Featured Jobs

Online Courses and Tools
